Understanding media language

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 Language is basically made up of codes which are established through rules and regulations (rules govern the meaning and usage of the code).Media message is is encoded and decoded by audience!


Encoding: is about formulating message which creates meaning and conveys it is the source that performs conversion of information into text.

Decoding: It’s the reverse project Language is basically made up of codes which are established through rules and regulations (rules govern the meaning and usage of the code).Media message is is encoded and decoded by audience!

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